Brad Lane has led the charge as the brand manager for News Talk 830 WCCO in Minneapolis since March 2021. His career in Minnesota spans over two decades, having previously spent twenty years working for Hubbard Radio’s 1500 ESPN (KSTP) where he held multiple roles including host, producer, creative director and program director. Sandwiched in between two opportunities in Minneapolis was a successful run in Milwaukee for Good Karma Brands as the company’s Director of Content for News/Talk 620 WTMJ, and ESPN Milwaukee 94.5/540.